With the invention of the mobile application, from online shopping to finding partners, everything is now just a matter of clicks. Modern technology has mystically enchanted us with advanced communication technology implementations. Online dating app is one of the major components of advanced communication technology.
With an explosion of new websites and apps, the dating services industry has performed very well in the past five years and is continuing to grow as nowadays singles look for online options to find their special someone.
Nearly 6% of the web’s users currently use a dating app, according to the research firm GlobalWebIndex, and that amounts to a roughly $2.2 billion worldwide market.
The percentage of households with access to the internet is projected to rise continuously throughout the period, which will expand the consumer market for online dating services.
One out of every five relationships in the UK are now said to start online, and in America, almost half of the public know someone who uses online dating. Dating has become like homework. In fact, the most popular time when people use the apps and websites is said to be a Sunday night, and Tinder users spend an average of 90 minutes a day, checking their application 11 times in 24 hours.
Of course, if you’re putting so much effort for getting your dream date, high chances are there that you will meet the right person you are waiting for.
More than 115 Million users are on online dating websites in India and trying their luck to meet someone. They are spending on an average 10 minutes on online dating websites or apps each day. The average yearly spending on online dating sites is US $239.
Hence, the above market analysis presents an excellent opportunity for “Mobile App” to tap the intended market.